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For Immediate Release
April 14, 2006
Contact: Mindy Meyring,
Public Relations Account Director
206) 628-7700
mmeyring@purdierogers.com

Lasco® Bathware Debuts New Residential Sectional Shower
New Four-Piece Model Meets Demand for Remodeling and Universal Design Applications


Anaheim, Calif. – Anaheim, Calif. - As remodeling hits a record mark and the baby boomer demographic floods the 50-plus market, new remodeling and design options are in demand more than ever before. Recognizing these increasing demands, Lasco Bathware has introduced a new line of contemporary, multi-piece showers for residential applications, offering remodelers and designers practical, stylish solutions for renovation and design projects. The new line can be previewed at the Kitchen and Bath Industry Show in Chicago, April 21-23, booth #6619.

The new residential sectionals are part of the Builders’ Choice Residential Smooth Wall Series and feature a modern, four-piece smooth wall design in a 60-inch width. “As the largest manufacturer of bath fixtures in the nation, we’ve offered one-piece, prefabricated showers and baths for quite some time. With the remodeling surge and growing need for accessible, multi-piece models, our new residential sectional showers will provide yet another viable option for renovation and Universal Design projects,” says Fred Adams, senior vice president of sales and marketing for Lasco Bathware.

Residential Smooth Wall Series – Features & Benefits

  • Easier Installation The new four-piece design allows for ease of staging and installation in even the tightest of spaces. The new units can be installed from the front and have lighter weight and less bulky sections, making them much easier to maneuver through doorways. All of these features are ideal for getting the perfect fit every time, even with the toughest renovation project.
  • Curbless Freedom The unit offers a reduced threshold for easy step-in, as well as a slip resistant, textured bottom – all key considerations for Universal Design applications.
  • Bells and Whistles To enhance the showering experience, the fixtures feature a built in seat(s), foot ledge and toiletry shelves—all with a non-institutional look. A stylish grab bar is also included with increased reinforcement allowing for additional installations as needs develop.
  • Lasting Quality The showers have a durable high-gloss gelcoat finish that is easily maintained and will look like new for the life of the product. The fixtures are also field repairable if they sustain surface blemishes.
  • Convenient Packaging The new sectionals can pack in two smaller boxes for more convenient storage, a great benefit for wholesale distributors looking to increase warehouse space.

The new sectionals are available in a variety of colors with either a smooth surface, or molded smooth- or textured-tile patterns.

The Builders’ Choice brand also includes the ADA Diagonal Tile Series with realistic, decorative tile design and diagonal accents, ideal for commercial applications. A four-piece, 36-inch wide sectional with a curbless entry will be on display at the show.

About Lasco Bathware

Lasco Bathware, a Tomkins Industries company, supplies one-fourth of all bath fixtures sold annually in the United States. Offering the largest selection of soaking tubs, whirlpools, showers and tub/showers, Lasco creates bathing experiences that inspire “Good Clean Fun.” Customers can choose from luxury to affordable design styles with solutions to meet all their bath and shower needs. For more information about Lasco Bathware, visit www.lascobathware.com

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