Anaheim, Calif. – Lasco® Bathware, the leader in bathware fixture design and innovation, has launched a bilingual Web site to target the growing Hispanic population.

Spanish-speaking builders and consumers will now be able to research and look up product information on Lasco’s new Web site. The first phase of the bilingual site features company, product and distribution information. The second phase, expected to go live in 2005, will offer technical information and installation guidelines for Lasco’s product lines.

The Hispanic population comprises a large segment of the home and building market in the U.S., and is projected to grow. According to the U.S. Census Bureau, the Hispanic-origin population is the fastest
growing minority group, expected to double in size by 2030.

“The Hispanic market is important to Lasco Bathware,” says Shelly Roberts, marketing communications manager for Lasco. “Our new bilingual Web site is a good information resource and part of our continued commitment to distributors and Spanish-speaking builders.”

To visit Lasco Bathware’s new Web Site, go to www.lascobathware.com and click on Español, or go to
www.lascobathware.com/spanish.

About Lasco Bathware
Lasco Bathware, a Tomkins Industries company, supplies one-fourth of all bath fixtures sold annually in the United States. In business since 1965, Lasco has eight manufacturing facilities strategically located throughout the country and produces more than one million bath fixtures each year. For more information about the latest product innovations from Lasco Bathware, visit www.lascobathware.com.